Although recent rumors led fans to believe that the Sauber F1 Team was on the brink of financial collapse, the team appears to have shown us otherwise, as they gain another race partner for the season.
Rumors not long after the Bahrain Grand Prix insisted that the Sauber F1 Team would not able to make it to China for this weekend’s Chinese Grand Prix, due to some financial difficulties. Fueling the speculation was the absence of Monisha Kaltenborn in Bahrain, as many publications believed that she was at the team’s Hinwil base in Switzerland attempting to solve the financial crisis.
In the midst of the negativity surrounding Sauber, the team has announced their new race partnership with Dranix Technology Development Limited, specifically their AG88 brand. AG88 is an Asian online entertainment provider that specializes in online gambling. It is currently the leader in the Asian online gaming industry and is operated on AG88.com.
Judy Chen, the company’s marketing manager, was happy to comment on their partnership with the team:
“Both AG88.com and the Sauber F1 Team are dedicated to creativity, and have been going through constant innovations to achieve their goals to improve their core competitiveness. This cooperation between the two leading teams can be seen as demonstrating that they are now sharing the same values. Due to the hard work and endless efforts of all the employees, AG88.com has become one of the best leading online gaming brands in the world. AG88.com has always been seeking partnerships with companies with extreme passion and the desire of pursuing excellence. We are delighted to become a partner with the Sauber F1 Team, and are also looking forward to co-organising some exciting events and performances in Singapore and Suzuka.”
The partnership applies to two of the Asian Grand Prix events on the 2016 calendar: the Singapore Grand Prix and the Japanese Grand Prix. Along with appearing on the upper sides of the Sauber C35’s sidepods, the AG88 logo will also appear on the team’s garage walls.
The Sauber Team Principal, Monisha Kaltenborn, ensures that the team will work hard to ensure that AG88 benefits from the partnership, saying: “We will ensure we do our very best in providing AG88 a platform to increase its brand exposure in Asia, especially during the Singapore Grand Prix, as well as the Japanese Grand Prix.”
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